No, viral marketing isn't like a computer virus, but it is a marketing tactic that spreads like a virus from person to person. Catch the drift? This is powerful marketing at its best, and Web 2.0 is the hot breeding ground.

It is otherwise known as "buzz marketing," but viral marketing just refers to any trick or strategy to establish buzz, while getting other individuals to market you product or service for you. This is all done with no extra effort on your behalf. This can be extremely effective for real estate professionals like investors, realtors, agents, brokers and it's very lucrative.

Take a look at this example: Imagine that you send an informational email to 100 people, and 15 people pass it on to another 100 and 15 of those do the same. What do you have pretty quickly? You've got hundreds of thousands of people who have received your precious information.

This, in a nutshell, is what viral marketing is geared to do. It disperses your marketing message to massive amounts of individuals that you wouldn't have reached with other conventional forms of media. When it comes down to it, viral marketing can basically transform highly-targeted prospects into apostles for what you are promoting.

The key way of doing this is by tapping into the massive popularity of online games, videos, graphics, and the like on social media powerhouse sites like MySpace to create a huge base of online friends and members.

Take advantage of this viral approach when you send out any messages, bulletins, comments and blogs into the market. My training series is comprised of 30 easy-to-follow videos that will take you step by step to your own success in real estate, chiropractic practice, network marketers and so many more. It's time to transform your life and your business forever.

Real estate marketers make glaring mistakes on MySpace all the time, and this greatly dwarfs their future successes. Do yourself a favor and don't make your profile full of the expected product promotions and other ads that will drive your prospects away. It just looks like Spam, and is going to turn people off immediately.

On the reverse, it's good to have a profile that will draw a massive friends list, and accomplish this in minimal time. From there, you can then market softly to the friends you've acquired.